Develop an entrepreneurial mindset and the practical skills to identify opportunities, craft your vision, and pitch your ideas — through real-world examples and interactive activities.
Discovering Entrepreneurship covers the fundamentals of entrepreneurship — from the entrepreneurial perspective and mindset through to identifying and researching opportunities, competitive analysis, and crafting your entrepreneurial story. The course provides a solid foundation for anyone interested in developing entrepreneurial skills, whether pursuing a startup, an intrapreneurial role, or simply bringing a more solution-oriented approach to problem solving. Learners explore entrepreneurial frameworks, develop vision and mission statements, build a pitch deck, and learn how to protect their ideas. Interactive branching activities and real-world examples bring the content to life. This is part of the Professional Skills Learning Collection.
Curriculum Chapters
- 1. Entrepreneurship Today
- 2. Entrepreneurial Vision and Goals
- 3. The Entrepreneurial Mindset
- 4. Overview of the Entrepreneurial Journey
- 5. The Process of Becoming an Entrepreneur
- 6. Entrepreneurial Pathways
- 7. Frameworks to Inform Your Entrepreneurial Path
- 8. Entrepreneurial Opportunity
- 9. Researching Potential Business Opportunities
- 10. Competitive Analysis
- 11. Clarifying Your Vision, Mission, and Goals
- 12. Sharing Your Entrepreneurial Story
- 13. Developing Pitches for Various Audiences and Goals
- 14. Protecting Your Idea and Polishing the Pitch through Feedback
- 15. Reality Check: Contests and Competitions
Skills You Will Learn
Explain the current entrepreneurship landscape and identify what entrepreneurship means today. Develop entrepreneurial vision and goals and apply an entrepreneurial mindset to problem solving. Describe the entrepreneurial journey and the process and pathways of becoming an entrepreneur. Apply entrepreneurial frameworks to inform your path. Identify entrepreneurial opportunities and research potential business opportunities. Conduct a competitive analysis to evaluate market positioning. Clarify your vision, mission, and goals and develop a vision statement and mission statement. Craft and share your entrepreneurial story for different audiences. Develop pitches and a pitch deck tailored to various audiences and goals. Protect your business idea through appropriate mechanisms. Gather and apply feedback to polish your pitch. Explore entrepreneurial contests and competitions as validation and growth opportunities.
Course Details
Course Type: Free self-paced
Time: 20 Hours
Modules: 15
Level: Beginner
Prerequisites
None.
Certification & Career
Career and Certification alignment: No target certification for this course. This is part of the Professional Skills Learning Collection. Upon completion, earners receive the Discovering Entrepreneurship course badge plus four module-level sub-badges covering The Entrepreneurial Perspective, The Entrepreneurial Journey and Pathway, Identifying Entrepreneurial Opportunity, and Telling Your Entrepreneurial Story and Pitching the Idea.
Achievements & Badges
Upon completion, earn a Cisco Networking Academy digital badge plus four module-level sub-badges. Share your verified achievements on LinkedIn, your CV, or professional profile.
What Cisco verifies: Cisco verifies the earner of this badge successfully completed the Discovering Entrepreneurship course. The holder of this credential has foundational entrepreneurial skills including applying an entrepreneurial mindset, identifying and researching business opportunities, conducting competitive analysis, developing vision and mission statements, crafting a pitch deck, protecting business ideas, and telling their entrepreneurial story to various audiences.
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